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The Resource for Promotions, Field Marketing & Brand Experience

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    Joanna Keith-lucas,

    Pedini

    Very good. Easy to use, approachable, clear website and great results.

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    Phil Brumfitt,

    Promostaff, South West

    When I first heard about SFS, I was unsure as to whether I should enrol, even though the cost was very low. I have to say that I shouldn't have been concerned. Receiving constant updates of opportunities has been ... read more.

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Jody's Profile

Experience Summary

A highly dependable, energetic and creative Senior Account Manager with 9 years of experiential and advertising working on varying brands in different industries such as FMCG, telecoms, health & beauty, electrical goods. I'm interested in design and interiors, vintage fashion, discovering new markets and cuisine. I'm an advanced open water S.C.U.B.A diver and also love cycling. View my contact details, availability, and stats.

Experience

Skills

Languages

First language: English

Extra Information

  • Assistant Event Manager

    Organised a retail conference for 3 mobile on behalf of Sony Ericsson. I managed a team of 5 field staff. Oct 2008 & Oct 2009. Roles and responsibilities included, creating a theme and format for the day, organising the stand, communication & theatre around the stand to drive traffic, employing & briefing demo staff, organising branded giveaways.

  • Conferences

    Have organised and worked at various conferences for brands including 3 mobile, Carphone Warehouse, The president's club dinner in 2009 and 2010 looking after key members including celebrities, footballers, wealthy businessmen encouraging participation in donating for the assigned charity.

  • Demonstration

    Worked for Sony Ericsson launch of new handset, the Vivaz in March 2010 overseeing the field team.

  • Event Management

    Various experience. I run a team of 3 people in my permanent role. I've organised many events for Sony Ericsson, working with staff from various promotional agencies.

  • Exhibitions

    I've recently (2008 - 2010) organised and worked at exhibitions for various telecom networks including Carphone Warehouse, Vodafone and Orange. Mainly trade, but held in venues including Wembley Stadium.

  • Hospitality

    I worked at the President's Club Dinner in 2009 and 2010 looking after key members - celebrities, footballers, wealthy businessmen encouraging participation in donating for the assigned charity.

  • In-store / Store approved

    Worked in Asda on the Little Notions campaign for Nestle.

  • Leafleting

    I've worked within a PR team for Space club in Ibiza, where I was in charge of a team of part-time staff leafleting to clubbers. This was in 2004.

  • Merchandising

    I worked as a brand merchandiser for the Independent Newspaper in 2004/5. My role included: managing a database of key retailers and servicing their ongoing needs, maximising sales and revenue through implementing and managing promotions, monitoring the success levels of new company promotions across key retailers, key competitor analysis to ensure that we maintained market share.

  • Modelling

    I've modelled for MAC cosmetics in June 2009 for a campaign demonstrating make-up tips through online affiliates.

  • Mystery Shopping

    I've worked for iris experience for Sony Ericsson, going into network stores including Vodafone, o2, Carphone Warehouse, Orange acting as an interested customer, asking questions about promotions, offers & new products to gauge manufacturer/ brand recommendation.

  • Presenting

    I regularly sell-in advertising ideas into my Sony Ericsson client and the Vodafone network, plus have worked on new business pitches for Barclaycard, Orange, Tesco Mobile.

  • Sampling

    I worked on the Desparados (tequila beer) campaign sampling the drink around the North in 2006 and the Nestle Little Notions sampling campaign across Asda supermarkets in 2004.

  • Technology

    I work on the Sony Ericsson UK account in the advertising agency, so regularly work with new technology especially in the telecoms field. I worked with the George Foreman and Russell Hobbs brands in my previous ad agency so understand the consumer electrical goods market.

  • Bar Person

    I worked in the Student Union bar during University in 2004.

  • Car Driving License

    I have a clean driving license - have been driving for 12 years.

  • Computer Skills (Advanced)

    I am highly skilled on Microsoft Word, Excel, Entourage, Photoshop, Adobe Reader, AppleMac, Powerpoint and Keynote

  • Own Transport

    I have a car in London plus a bike.

  • Public Speaking

    I regularly present to a board of 20 people in my agency, plus sell-in ideas to my client and team on a weekly basis.

  • Roller Skating / Blading

    I'm a competent roller skater.

  • Qualifications

    BA (Hons) Marketing Management from Manchester Met University 2 A-Levels and Advanced GNVQ in Business Studies - Distinction 9 GSCE A - C

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